Likely inspired by Seth Rogen & Andy Samberg’s parody performance in The Lonely Islands, Bosch has created a genius campaign to showcase their diverse portfolio of IOT products. With the campaign setting the stage for a range of their home appliances, Bosch is effectively pushing the campaign across many platforms including the big players YouTube, Facebook, Instagram & LinkedIn.

Not only does this master creativity, but also ticks the boxes for successfully using best practice when repurposing content across its social platforms. With 18,985,564 views, 9.3K likes and a small 507 dislikes, these YouTube highlights showcase the effectiveness of the campaign. The Facebook ads are currently being pushed in a staggering 8 countries.

If you haven’t already… See how the Internet of Things (IoT) can help make life easier for you – with Bosch’s connectivity solutions for a smarter future.

Why live a normal life when you can live #LikeABosch?